Case Study

Branded Event Cubes for Red Bull Culture Clash

The Challenge

An event production company, needed eye-catching branded elements for the Red Bull Culture Clash event. Their team wanted colorful, attention-grabbing displays that would create visual impact while reinforcing the Red Bull branding along with brand partners AlphaTheta and Pioneer. They had very specific color requirements to match the logo and event branding. The solution needed to be versatile, portable, and visually distinctive to complement their innovative event design.

Why Lightboxes?

Illuminated displays offered the perfect solution for this branded event environment:

  • Vibrant custom brand colors with perfect color matching.
  • Ability to create color-coded zones within the event space.
  • Remote-controlled lighting with 16 different color options.
  • Completely wireless operation for flexible placement.
  • Premium finish with rounded edges for safety in crowded spaces.

From Concept to Reality

The Creation Group team submitted their requirements through our simple online inquiry form and explored various sizes and design options. After multiple design iterations, they selected four 12-inch illuminated cubes in four distinctive branded colors - orange, magenta, cyan, and yellow - to match their event's vibrant color scheme.

Each cube featured custom-printed graphics with the AlphaTheta/Pioneer logos on three sides and the Red Bull Culture Clash logo on the fourth side, set against vibrant background colors that were chosen to exactly match their brand specifications.

Once the final designs were approved, we produced all four cubes in under seven business days, and we delivered them before their event deadline - ensuring they had time to test and integrate the pieces into their overall event design.

The Impact

The illuminated cubes created distinctive, branded zones throughout the event space. Their vibrant colors made them instant focal points, drawing attention to key areas while reinforcing the Red Bull Culture Clash identity and displaying the AlphaTheta and Pioneer brands prominently.

The wireless nature of the cubes allowed complete flexibility with how they positioned the displays throughout the venue. The remote-controlled lighting capabilities enhanced the ambiance and created a dynamic visual experience that enhanced the event's energy.

Standing Out

The custom-colored cubes elevated the event aesthetic with a premium, cohesive visual identity that went beyond what's possible with standard event branding methods. By incorporating precise brand colors as background colors with illuminated logos, they created a memorable branded environment for Red Bull that reinforced their reputation for innovative event design while showcasing the AlphaTheta and Pioneer brands.

Tips for Your Events

  • Use color-coded cubes to designate different zones or sponsors at your event
  • Position lightboxes near entrances and high-traffic areas for maximum visibility
  • Create branded pathways by placing cubes in sequence throughout your venue
  • Match the cube colors to other branded elements for visual consistency
  • Use different light settings to signal transitions between event phases or areas
  • Arrange lights at varying heights for added visual dimension

Product Details

  • 4 x 12-inch (30cm) illuminated cube displays with custom brand colors
  • Durable PE plastic construction with premium rounded edges
  • Remote control with 16 color options for customizable lighting
  • 8-hour battery life for all-day event operation
  • Personalized with precise color-matched backgrounds
  • Custom printing with different designs on each face
  • Completely wireless for maximum placement flexibility and ease of use

Ready to create Instagram-worthy moments? Our lighting designs are made to be shared and remembered.