Sika Orders Custom LED Displays for Major Construction Trade Show

Construction materials company Sika came to us looking for illuminated displays that would help their trade show booth get noticed in a sea of similar exhibitors.

The Challenge

Sika needed custom displays for a construction industry trade show. Their event manager had found us online and wanted something that would work well in their booth space. The construction industry can be pretty competitive at trade shows, with lots of companies showing similar products, so they needed displays that would help differentiate their space from everyone else's.

Why Lightboxes?

Construction trade shows are huge spaces with tons of exhibitors, so visibility is everything. The illuminated pieces solved that problem by making their booth visible from way down the aisle. They wanted both their logos featured, so we set them up to alternate around each piece - a pretty clever way to get double the brand exposure on each display.

• Visible from across massive trade show floors.
• Alternating logos means both brands get seen from every angle.
  
• Professional displays for serious B2B construction industry conversations.
• Rechargeable battery power means no booth layout restrictions.
• Tall column draws people over, cube keeps them engaged up close.

From Concept to Reality

Like most corporate projects, we worked with their timeline as they moved through their standard approval process. When they were ready to proceed, we provided a proforma invoice since that's what their accounting system uses - we handle different quote and invoice formats all the time for different companies.

The delivery timing worked out great since their logistics partner had a scheduled closure period. We coordinated delivery for when they reopened, which is pretty typical for European logistics operations that have extended vacation periods.

The Impact

The alternating logos worked out really well - no matter which direction people approached their booth from, they could see Sika's branding. At construction trade shows, you're talking to contractors, architects, and other industry folks who are walking past dozens of booths. Having your logo visible from every angle just means more people actually notice you're there.

Standing Out

Most construction trade show booths are heavily focused on products and technical specs. When you also put some effort into making your space look professional and well-designed, people notice. It's not the flashiest thing in the world, but it signals that you care about how you present yourself, which matters when you're trying to build business relationships.

Tips for Your Events

• Alternating multiple logos creates more visual interest than single-logo displays.
• Specific event labeling helps booth setup teams know exactly which pieces go where. We can ship directly to your venue for easier setup.
• We work with corporate timelines and approval processes as standard practice.
• We complete corporate supplier forms and procurement paperwork all the time - it's just part of our regular process.
  
• We coordinate delivery timing with logistics schedules that include closure periods or specific delivery windows.
  

Product Details

• 32-inch (80 cm) column with both company logos alternating on all four sides.
• 20-inch (50 cm) cube with the same alternating logo treatment.
• Both pieces run for over 8 hours per charge.
• The remote control offers 16 color options and 4 color-changing modes.
• Custom event labeling for trade show identification.
  
• Flexible delivery scheduling for logistics coordination.
• We work with all kinds of corporate invoicing requirements - proforma invoices, purchase orders, whatever your company needs.

Ready to Get Started?

Fill out our quick form and upload your logo — we’ll send you free mockups and a detailed quote tailored to your event. It only takes a few minutes to get started.

FAQ

What types of construction industry events work best for illuminated displays?

They're perfect for large trade shows like World of Concrete, ConExpo, or regional construction industry exhibitions where you're competing with hundreds of other exhibitors. These displays work especially well when you're showcasing to contractors, architects, engineers, and facility managers who are walking miles of aisles looking at similar products. Just like Sika discovered, the key is getting noticed in those massive exhibition halls where your booth can easily get lost among dozens of similar companies.

How do illuminated displays help with the visibility challenge at construction trade shows?

Construction trade shows are notorious for being huge spaces with endless rows of booths that all start looking the same after a while. Illuminated displays solve the core problem of getting noticed from way down the aisle - we're talking visibility from 100+ feet away in those massive convention centers. When attendees can spot your booth from across the hall, you're already ahead of competitors who blend into the background with standard graphics and banners.

Why does professional presentation matter so much in the construction industry?

The construction industry is all about trust and long-term business relationships, often involving significant contracts and partnerships. When you're talking to general contractors, project managers, or architects, they're evaluating not just your products but whether you're a reliable partner who pays attention to details. A well-designed booth with professional lighting signals that you invest in quality and take your business seriously - exactly what construction professionals want to see from potential vendors.

How do illuminated displays compare to traditional booth graphics and banners?

Traditional graphics rely entirely on people walking close enough to read them, which means you miss everyone who stays in the main aisles. Illuminated displays draw people over from much farther away and create a focal point that keeps visitors engaged once they're at your booth. Plus, with features like alternating logos, you get multiple brand impressions as people approach from different angles - something static graphics can't deliver.

Is the investment really worth it for B2B construction events?

Consider what you're spending on booth space, travel, staff time, and other trade show expenses - often tens of thousands of dollars for a major show. When illuminated displays help you connect with even a few additional qualified prospects, they've more than paid for themselves. Many construction industry clients tell us these displays become conversation starters that help break the ice with potential customers who might otherwise walk past.

What's the actual impact on booth traffic and lead generation?

The visibility factor alone means more people notice your booth exists, but the real value comes from the professional impression you create. Construction industry attendees are typically decision-makers who appreciate companies that invest in quality presentation. We regularly hear from clients that their booth felt busier and conversations seemed to flow more naturally when prospects were already impressed before the conversation even started.

How far in advance should I plan for custom displays?

Standard production takes about 7 working days, plus 2-3 days for delivery, so planning 2-3 weeks ahead gives you comfortable timing. However, we offer express production that can get your displays produced and delivered within 2-3 working days total - perfect when you're working with tight deadlines or last-minute event confirmations. This express option means you haven't left it too late even if your event is coming up quickly.

What should I consider when working through corporate approval processes?

We handle corporate procurement all the time, so we're set up for whatever your company needs - proforma invoices, purchase orders, supplier forms, or specific approval documentation. Just like with Sika's project, we work within your timeline and approval process rather than rushing you through decisions. Most corporate clients appreciate that we understand business purchasing cycles and can coordinate timing around budget periods or approval meetings.

How do I handle delivery logistics for trade show venues?

We can coordinate direct delivery to your venue, which saves you from transporting displays yourself and makes setup much smoother for your booth team. We work around venue receiving schedules, logistics company closures, and specific delivery windows that trade show organizers require. The displays ship with clear event labeling so your setup crew knows exactly which pieces go where.

How do the displays actually work during the event?

All of our lights run for 8+ hours per charge, which covers a full trade show day with no power concerns. The remote control gives you 16 different color options plus 4 color-changing modes, so you can adjust the lighting based on your booth traffic or presentation schedule. Since they're rechargeable, you're not limited by where electrical outlets are located in your booth space.

Can I coordinate setup with other booth vendors and contractors?

The displays are designed to be straightforward for any booth setup crew to handle - no special electrical knowledge required. Since they're self-contained and wireless, they don't interfere with other booth elements like AV equipment, product displays, or furniture placement. We include setup instructions that work for professional booth contractors or your own team members.

What about storage and reuse for multiple events throughout the year?

The displays are built for repeated use and store easily between events. Many construction industry clients use the same displays for regional shows, customer events, and corporate presentations throughout the year. The battery systems maintain their charge capability over time, and the LED lighting is designed for thousands of hours of use across multiple events.

How do I handle different booth configurations at various venues?

The modular design works in different booth layouts - you can use both pieces together for larger spaces or just one for smaller booths. The wireless operation means you can position them wherever they work best in each specific venue without worrying about power cord routing. We've seen clients use these displays effectively in everything from small 10x10 booths to large island exhibits.

What if I need multiple displays for different booth locations or larger spaces?

We regularly work with construction companies that exhibit at multiple shows or need several displays for large booth spaces. Volume pricing is available, and we can coordinate production timing so all displays are ready for your event schedule. Some clients order matching sets for consistency across different regional shows or different product lines within the same booth.

How do I get started with custom displays for my next construction trade show?

Fill out our online form and upload your logo - we'll create free mockups showing exactly how your displays will look and provide a detailed quote tailored to your specific event needs. Just like Sika in our case study, you'll see exactly what your booth will look like before making any commitment. The whole process takes just a few minutes to get started, and we'll work within whatever timeline and approval process your company requires.