Texas Tech University's Custom Branded Lightboxes
The Challenge
Texas Tech University's College of Health & Human Sciences struggled to attract students at busy campus fairs. Their regular signs weren't getting noticed in crowded spaces, and they needed something eye-catching that their team could use with minimal setup for events.
Why Lightboxes?
The marketing team chose our illuminated lightboxes because they're simply impossible to miss, even at busy events. The rechargeable design meant they could be placed anywhere without hunting for outlets or tripping over cords.
Key advantages included:
- No outlets needed - 8 full hours on a single charge
- Tough enough for bustling student crowds - they're virtually indestructible
- 16 color light modes to match event colors with a click of the remote
- Clean, professional look that impressed leadership
From Concept to Reality
After seeing similar displays online, the team reached out for a quote. They requested mockups showing their logo on the columns, which proved essential in winning approval from university leadership. We worked with their procurement department to complete all the necessary vendor documentation and payment procedures.
One week after payment, they received their branded light columns, ready to use. The quick turnaround let them debut the displays at a major upcoming recruitment weekend.
The Impact
The 43-inch (110cm) light columns transformed how students found their booth. Standing well above table height, the glowing displays acted like beacons across crowded rooms, drawing far more visitors than at previous events.
Staff loved being able to place them anywhere without worrying about outlets. For the evening events, they were able to simply switch to the school's signature color, making their brand instantly recognizable.
Standing Out
While neighboring departments used the same old pull-up banners, these glowing columns immediately signaled that this college was tech-savvy and modern.
Students naturally gravitated toward the displays, often stopping to ask about them. This created perfect opportunities for staff to start meaningful conversations about degree programs and enrollment.
Tips for Your Events
- Put the light columns at doorways so people can find you immediately
- Match your school or company colors with the included remote control
- Mix some tall columns with our smaller table displays for more visual interest
- Change colors throughout your venue to highlight special presentations or signal different phases of your event
- Place near selfie spots to get your brand in students' social media images
Product Details
- 43-inch tall (110cm) light columns branded on all four sides
- Remote with 16 colors to match with your event or brand colors
- Runs 8 hours on a charge – no hunting for outlets or messy cables to trip over
- Solid, durable build with lifetime warranty - perfect for long-term use
- Light enough for one person to carry between events
