How Auphoria Music Created Brand & Event Impact
When competing for attention at events, traditional signage often goes unnoticed. That's the challenge a prominent music producer faced with their upcoming "Trip don't sleep" event. They needed something that would make their brand pop.
The Challenge
With less than two weeks until their event, our customer was scrambling for a standout branding solution. Standard printed signs? Boring. Digital displays? Too complicated and tethered to power outlets. And their logo design needed to be featured prominently without compromise.
What they really needed was something eye-catching that wouldn't require an engineering degree to set up. Our lights are simple to use. Just unpack, place them where you want them, and switch them on. That's all.
Why Illuminated Cubes?
A custom-branded illuminated cube solved their problems. Here's why:
- Catches the eye even in brightly lit venues.
- No hunting for power outlets, thanks to the rechargeable 8-hour battery.
- Logo visible from multiple angles with 5-sided branding.
- Changes colors instantly with a simple remote click.
- Tough enough to survive event transport and handling time after time.
- No technical setup headaches - Unbox, place, switch on.
From Concept to Reality
When our customer first reached out, they were pretty specific about what they wanted - a cube light with their "Trip Don't Sleep" logo. Our design team produced mock-ups showing different size and color options.
The first designs looked good, but the customer wanted the logo bigger, maximizing impact while still looking clean. Totally understandable. We tweaked the designs and sent revised mock-ups.
From payment to production took just two days. Even with a tight deadline, we made sure the customer received their lightbox ahead of their scheduled event.
The Impact
The 8-inch illuminated cube was a flexible branding tool for their event. The rechargeable battery meant it could be placed anywhere without worrying about messy cords or outlets. And with 16 color options, they could switch up the look throughout their event, matching different moods or just refreshing the display to catch people's attention again.
No more fussing with posters that fall down or banners that get lost in the visual noise of a busy event.
Standing Out
Let's face it - people walk right past standard signage these days. The illuminated cube creates a 3D glowing presence that's impossible to ignore.
It's got that "what's that?" factor that draws people over. Unlike flat displays that fade into the background noise, this cube creates a focal point. And compared to digital displays, there's no tech headaches, frozen screens, or constant babysitting.
Best part? It works as hard during daytime hours as it does when the lights go down. Try getting that kind of versatility from posters or pull-up banners.
Tips for Your Events
- Place cubes at eye level or slightly higher - nobody looks down at an event.
- Switch up the colors every few hours during multi-day events to keep things fresh.
- Use illuminated displays to mark meeting points in busy venues - "Meet me by the glowing cube!"
- Get creative with placement - countertops, product display areas, even bar surfaces.
- Grab attention from multiple directions by positioning near walkway intersections.
Product Details
- 8-inch (20 cm) cube size - substantial without hogging valuable space.
- No-hassle 8-hour battery life covers most event days or shows.
- Simple remote with 16 LED color choices, including white.
- Solid PE plastic that won't crack or shatter when bumped - they're unbreakable.
- Branded on up to 5 sides for maximum visibility and impact.
- Smooth, rounded edges for a premium look.
- Comes with everything needed and is ready to use right out of the box.
Ready to make your brand stand out? Contact us today to discuss your illuminated display options.