Case Study

KKR Creates Event Impact with Illuminated Display Cubes

The Challenge

KKR needed eye-catching displays for their corporate events. Their traditional event materials weren't creating enough impact in busy venues. They wanted something that would make their brand stand out without being difficult to transport or set up.

The team needed displays that could work across multiple locations and events without requiring electrical outlets or complicated installation. They also needed the flexibility to scale up quickly when larger events came up.

Why Lightboxes?

PK Green's illuminated cube displays solved their visibility problem while keeping things simple. The rechargeable built-in battery meant the event team could set them up anywhere without hunting for outlets or dealing with extension cords across walkways.

The cubes gave them several practical advantages:

  • The logo printed on all five visible sides meant the branding was visible from every angle.
  • The 8-hour rechargeable battery covered full event days without needing recharges.
  • The compact 10 cm (4-inch) cubes were easy to place on tables, registration desks, or anywhere they needed a branded presence.
  • The remote control allows them to adjust brightness or colors to match different event atmospheres.
  • The durable construction handled being packed up and moved between venues regularly.

From Concept to Reality

The event manager had worked with PK Green before and knew we could deliver. After seeing mock-up designs showing how the cubes would look in different colors, they placed an initial order to test them out.

The cubes arrived exactly as shown in the mock-ups. The team was pleased enough to order more shortly afterward. When a larger event came up, they scaled up their order without hesitation. The fact that they could reorder with the same artwork on file saved time and ensured consistency across all their events.

The Impact

The illuminated cubes became a go-to solution for KKR's corporate events. Instead of blending in with standard table displays, their brand now had a presence that attendees noticed immediately when walking into a venue.

The team became so confident in the displays that PK Green eventually became an approved vendor. When urgent events popped up, they could request express production and still meet tight deadlines. Over time, they grew from ordering half a dozen cubes to ordering twenty at a time for larger corporate functions.

Standing Out

The cubes gave KKR something most competitors didn't have at corporate events. While other companies relied on printed banners or standard signage, the illuminated displays created focal points that naturally drew attention without feeling over the top.

In the corporate events world, looking polished and professional matters just as much as standing out. The cubes from PK Green managed both. They were distinctive enough to get noticed but refined enough to fit seamlessly into upscale venues and professional settings.

Tips for Your Events

  • Place cubes at registration tables where attendees check in, it reinforces your brand from the moment they arrive.
  • Use them to mark breakout session areas or networking zones in larger venues.
  • Stack multiple cubes to create varying heights and add visual interest to your display.
  • Keep the remote handy to adjust colors or brightness as the venue lighting changes throughout the event.
  • Repeat orders once you find a design that works – having a few extras on hand means you're always ready for last-minute events.

Product Details

At PK Green, we produce many different custom illuminated signs, including cubes, spheres, ice buckets, columns, centerpieces and more. Here's what KKR ordered for their event:

  • 4-inch illuminated cube displays with logo printing on all five visible sides.
  • Rechargeable built-in battery with 8+ hour runtime - covers full event days, with a plug-in charger included.
  • Remote control with 16 color options - includes white, blue, red, and green, and also 4 color-changing modes.
  • Single solid-mold plastic construction - unbreakable and shatterproof with rounded edges for a professional finish.
  • Compact size - perfect for tables, counters, and registration areas.
  • Quick reorder capability - your artwork is kept on file for repeat orders.

FAQ

For what types of business events do these illuminated displays work best?

These displays work really well at any business event where you need consistent brand visibility:

  • Registration desks and check-in areas
  • Networking receptions and cocktail hours
  • Investor presentations and annual general meetings
  • Trade show booths and exhibition stands
  • Conference breakout sessions

The compact size means they work equally well in hotel ballrooms and smaller meeting rooms.

How does this compare to standard table signage or printed banners?

Traditional signage relies on good venue lighting and often gets overlooked in busy spaces. The illumination creates a focal point that naturally draws attention without being over the top for professional settings. While banners need stands and setup time, you just need to place these cubes where needed and switched on.

What's the real impact on attendee engagement at business events?

Visitors at professional events are often juggling multiple sessions and networking opportunities. A well-lit display at your registration table or breakout area catches their eye and helps them quickly find you. The multiple viewing angles mean your branding is visible from wherever attendees approach.

What should I consider when deciding how many displays to order?

Think about how big your event is and where you want your brand to be visible:

  • A single registration desk might need 2-3 cubes
  • Larger events with multiple networking zones could use 10-20
  • Conference breakout sessions benefit from 1-2 cubes per room entrance
  • Trade show booths typically use 4-6, depending on booth size

You can always start smaller and add more as you see what works. In our case study, the client went from an initial test order to ordering twenty cubes at a time once they saw the results.

What's the best way to position displays during the actual event?

Where you place them makes a real difference:

  • Registration tables work as natural starting points since attendees see them immediately upon arrival
  • Networking areas benefit from displays at bar stations or food tables, where people naturally gather
  • Breakout sessions need cubes near room entrances to help attendees quickly identify the right space
  • Stack displays at varying heights to create visual interest without cluttering the space

Can these displays handle frequent travel between venues?

The solid construction is specifically designed for the demands of regular event schedules. Many clients pack them in standard equipment cases and transport them alongside other materials. The rounded edges and shatterproof build mean they survive the regular handling that comes with setup and breakdown. We regularly work with teams that use the same displays across a full year of events in different cities.

What about storage between events?

Many event teams keep them in a supply closet alongside other reusable materials. The durable construction means they don't require special handling. You're building up reusable displays rather than ordering disposable materials each time.