Case Study

ServiceNow transforms their event space with illuminated branded displays

ServiceNow needed branded decor for their Vegas event

ServiceNow was hosting a high-profile event at one of Las Vegas's most iconic venues, and the bar for presentation was set high. The team needed branded decor that could hold its own in a space that size - something that would feel intentional and polished, not like an afterthought sitting on a table.

Standard signage and printed displays just weren't going to cut it in a space like that. What they needed was something with real presence. And they needed it delivered on a tight timeline.

Branded illuminated decor without any wires

Glowing spheres were always going to do something that flat printed material simply can't. In a busy event environment, light draws the eye - it's that simple. The displays didn't rely on guests wandering close enough to read a sign. They were visible from across the room.

The cordless design also mattered. A large hotel venue like The Venetian isn't the easiest environment to run cables through. The fact that PK Green's displays run on a rechargeable built-in battery meant they could be placed exactly where they were needed, without any messy extension cords.

We created mock-ups showing how the spheres would look

The order came together quickly. The team submitted their logo and brand color details, and mock-ups came back fast - showing exactly how the print would sit on the curved surface of each sphere. Once the design was signed off, production moved straight into gear.

Delivery went directly to the FedEx Office at The Venetian, packed and labeled specifically for the event. Everything arrived on-site with time to spare.

Glowing spheres at the Venetian made a statement

Ten glowing branded spheres at one of Vegas's biggest venues made a strong visual statement. The spheres worked well clustered together as centerpieces, as well as spread individually.

For a tech brand like ServiceNow, the clean, modern look of the spheres fit their image well. They weren't just generic event props - they were clearly branded, clearly intentional, and they photographed well too.

Also, using the remote, the ServiceNow team could change the colors of the displays exactly how they wanted.

What ServiceNow ordered

At PK Green, we make illuminated displays in a wide range of shapes and sizes, including spheres, centerpieces, cubes, columns and more.

Here's what ServiceNow ordered for their event:

  • (10) 8-inch illuminated sphere lamps - custom-printed, delivered ready to use straight out of the box
  • Custom logo printed on 2 sides - logo printed in exact brand colors
  • Rechargeable built-in battery with 8+ hour runtime - completely cordless, covering full event days with a plug-in charger included
  • 16 static colors via remote control - a single remote controls all the lamps at once, so the look can be changed in seconds to match any requirement
  • Lifetime guarantee on build quality - these lamps are built to last and are a solid long-term investment across multiple events